Why MLR Review Still Takes Weeks (Even With Good Governance in Place)

Most pharma and healthcare marketing teams have already done the hard governance work. They have a RACI chart, content tiers, and SLAs on paper for how long Medical, Legal, and Regulatory get to review a piece before it escalates. And MLR review still takes weeks. That gap is worth sitting with, because it’s not what […]

What Is Artwork Proofing? The Complete Guide

Artwork proofing is the process of reviewing, marking up, and formally approving a creative file, packaging design, or piece of marketing collateral before it goes to print or publication. It typically involves one or more rounds of feedback, a version history, and a final sign-off that confirms the file is correct and approved to move […]