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3 kinds of reports every marketing manager needs to monitor

Intuition is no longer enough to survive as a marketing manager. To make effective business decisions, you need hard data. But obsessing over individual KPIs isn’t going to get you very far. Instead, you need robust reports that show you the big picture so you can accomplish your strategic goals. If you’re using project management software, you […]

How to accelerate the content review and approval process in 4 simple steps

Delay in a project’s review and approval process are among the most common problems for marketing and creative services teams. Some stakeholders want to micromanage every aspect of a creative project, while others seem to disappear from the face of the Earth when you need them to sign off on something. For other teams, it’s […]

RoboHead 10000

Three months ago, we all came into work thinking we had a pretty good grip on what we’d be working on for the next several months.

5 unexpected benefits of project management software

Adding a project management tool to your technology stack is a great way to improve efficiency and productivity for your marketing or creative services team. That’s what the software is designed to do, after all. But there are other, less obvious advantages as well. Here are five benefits of project management software that you may […]

How to sell the benefits of a project management tool to your boss

Altogether, choosing project management software can feel like a pretty daunting task. But it doesn’t have to be. With the right approach, you can quickly compare solutions and come out of the process with your sanity intact. Here are some questions to ask as you try to find the best project management tool for you and your team.